END OF YEAR GIVING RESOURCES

It’s the end of 2020 and there’s a temptation to just get this year over with. For nonprofits, this time of the year is a critical time for raising the money (30% of all giving occurs in December!) needed to continue fulfilling your mission. We’ve gathered the most comprehensive resources for helping your organization make this a successful fundraising season.

Year-End Campaigns

Whether you need to touch up an email or add some more engaging social image, get some creative inspiration from these year-end giving campaign examples.

• End of Year Giving Campaign Checklist [wholewhale.com]

• What (And Why) You Need to Learn from These 5 Smart Year-End Fundraising Campaigns [classy.org]

• 6 Ideas for a Creative, Effective Holiday Giving Campaign [winspireme.com]

• 5 unique year-end fundraising campaign ideas [donordrive.com]

• 7 Awesome Emails to Inspire Your Year-End Campaigns [classy.org]

• Nonprofit / Charity Emails [readllygoodemails.com]

Year-End Fundraising Guides

These guide take you from A to Z when it comes to planning a campaign. You’re on the final lap of your year end giving but you can push further since 10% of all giving happens in the last three days of the year. Keep going!

• The Ultimate Guide to Year-End Giving [wildapricoat.com]

• 13 End-of-Year Appeal Strategies [doublethedonation.com]

• Year-End Fundraising, The Ultimate Guide [neoncrm.com]

• Year End Giving: The Step-by-Step Guide for Nonprofits [mobilecause.com]CATEGORY 3

Year-End Giving Letters

Write compelling year end giving letters that motivate your donors to take action.

• What is a Year-End Giving Letter [kindful.com]

• 10 Ways to Make Your Year-End Appeal Letter Better [firespring.com]

• Don't Write Another Year-End Giving Letter Without These 5 Tips (+Template) [wildapricot.com]

• Donor Thank You Letters: Best Practices and Nonprofit Examples for Giving Season [wholewhale.com]

• How to Write a Powerful Year-End Giving Letter – 7 Tips (with Samples) [donorbox.org]

• 7 Great Year-End Appeal Letter Tips [giveeffect.com]

• 2020 Year-End Appeal Guide [themodernnonprofit.com]

Let’s make 2021 great together!

Resilia is dedicated to nonprofits becoming high-performing and having the resources they need to focus on their mission. We hope that your organization has a fruitful and restful holiday as we close out this year.